It is crucial to promote and develop the healthcare services provided by pharmacies by measuring health outcomes, the person’s experience and preference, extending and adjusting services according to the needs of the population and with a value proposition for the healthcare system. Complementary models for financing the pharmacy network based on the Value-Based Healthcare (VBHC) principle should be duly promoted. Political decision-makers must be made aware of the necessary legislative changes that will make it possible, through these complementary financing models, to contribute to the economic and financial sustainability of pharmacies in the country.